9 Proven Techniques That Build Trust in Your Website

Developing the trust in the visitor who visits the site is always challenging, than a visitor who visits a store for shopping. It is therefore crucial to prove yourself trustworthy to earn their trust than skepticism when it comes to web site based experience. To weed out this deficit we have come with these 9 techniques to gain over the visitors confidence.

1. Web Designing:

‘First impression is the best impression’, this statement holds true even to the online market. It is therefore necessary to keep the visitor engaged and attract new users. For this the site has to be developed with professionalism with elegant design using hi-definition graphics and easy maneuvering.

2. About the People:

Any user visiting the site would be interested in the people behind, it is therefore necessarily mandatory to have the ‘About us’ where the people hosting the site are introduced to the visitors. This link provides information about the company’s history, their purpose of the site, ideologies etc. and would be great if it could include their accomplishments and tie ups if any.

3. Statutory Certification:

This would increase the trust ability of the visitors if any certification with statutory bodies like the Governments or Internationally approved agents are furnished for public viewing.

4. Workable hyperlinks:

Links and hyperlinks to well established site too sometimes break down, therefore it is necessary for a routine check to keep these links intact and working. Even plug ins or other programs can be linked to keep check on a regular basis.

5. Privacy policy:

People are now-a-days concerned about disclosure of personal identity and sensitive personal information from misuse or theft. It is therefore imperative to have a Privacy Policy in place stating the commitment to non-disclosure, so the visitor is comfortable and also practice the same.

6. Testimonials:

It is always interesting for people to know about others experiences. Therefore invite comments and share the good experiences for viewing and also how solutions were provided in case of a problem from real people. This could enhance the trust.

7. Contact Information:

This would be very necessary to prove the legitimacy of the business. Depending on privacy needed the contact information of common telephone numbers, mail ID’s, address can be provided, which could be handled by the Customer care personnel.

8. Guaranteed Money Back:

An important feature when it comes to sites, selling products or services is to Guarantee the pay-back in case of dis-satisfaction of non-performance. This again will increase the trust when knowing that there is less risk involved with money transaction. Depending on the geographic location the money back period can be determined and mentioned.

9. Periodic Updated Blogs:

Periodic updation of the site/blogs is very important as it conveys that it is well-managed and professional. However these updations also give room for any improvement in the content or product list, hence new products can be added and out-dated products can be removed.